{"id":39420,"date":"2020-09-01T13:57:26","date_gmt":"2020-09-01T18:57:26","guid":{"rendered":"https:\/\/boletin.com.mx\/?p=39420"},"modified":"2020-09-01T13:57:26","modified_gmt":"2020-09-01T18:57:26","slug":"el-retail-tambien-protege-la-energia-de-su-infraestructura","status":"publish","type":"post","link":"https:\/\/imprentaedicom.mx\/boletin2023\/2020\/09\/01\/el-retail-tambien-protege-la-energia-de-su-infraestructura\/","title":{"rendered":"El retail tambi\u00e9n protege la energ\u00eda de su infraestructura"},"content":{"rendered":"<h5 style=\"text-align: center;\">El retail cada d\u00eda se benefician m\u00e1s de las ventas en l\u00ednea y ante los retos de COVID-19, el e-Commerce ofrece una ventana virtual que hay que proteger.<\/h5>\n<hr \/>\n<p><strong><a href=\"https:\/\/www.eaton.com\/mx\/es-mx.html\">EATON<\/a> Power Quality<\/strong>, empresa l\u00edder en distribuci\u00f3n de energ\u00eda, se muestra atenta a las tendencias del mercado de tecnolog\u00eda y gran parte de la industria minorista ahora depende las tiendas en l\u00ednea y las opciones de pago como su \u00fanico m\u00e9todo de venta, estrategia que subraya la necesidad sin precedentes de energ\u00eda limpia y continua dentro del sector.<\/p>\n<p>De acuerdo con un an\u00e1lisis de <strong>Adobe Analytics<\/strong>, las compras en l\u00ednea se han disparado en los recientes meses de la pandemia. En Estados Unidos las compras en l\u00ednea aumentaron un 25% en todo el pa\u00eds, en M\u00e9xico el incremento es casi del 40%.<\/p>\n<p>El mismo documento se\u00f1ala que la nueva tendencia, de comprar en l\u00ednea y recoger en sucursal, aument\u00f3 un 62% entre el 24 de febrero y el 21 de marzo cuando los consumidores comenzaron a practicar el distanciamiento social.<\/p>\n<p>Las compras en supermercados en l\u00ednea experimentaron un aumento de m\u00e1s del 100% en las ventas diarias. Espec\u00edficamente, los pedidos en l\u00ednea de productos enlatados y no perecederos aumentaron un 87%.<\/p>\n<p>Con el incremento de demanda en compras electr\u00f3nicas, los minoristas contin\u00faan aumentando su dependencia del acceso a la red para actividades que van desde el marketing dirigido a clientes espec\u00edficos, hasta la gesti\u00f3n de inventario y el procesamiento de transacciones.<\/p>\n<p>Adem\u00e1s, <strong>una multitud de sistemas que interact\u00faan con los clientes est\u00e1n conectados a aplicaciones de an\u00e1lisis<\/strong> que generan datos \u00fatiles para incrementar las ventas, mejorar negocios e incluso mejorar el servicio al usuario. La industria minorista se enfrenta a la necesidad de garantizar que tanto los datos como los equipos electr\u00f3nicos est\u00e9n protegidos ante problemas e interrupciones de <a href=\"https:\/\/boletin.com.mx\/tecnologias\/mejora-la-distribucion-de-energia-con-el-epdu-de-eaton\/\">energ\u00eda<\/a>.<\/p>\n<p>Pero, <strong>\u00bfc\u00f3mo puede afectar la interrupci\u00f3n de energ\u00eda a un negocio?<\/strong> Las respuestas dependen del tipo de negocio, puede ir desde mercanc\u00eda echada a perder, falta de monitoreo en las c\u00e1maras de seguridad, equipo da\u00f1ado, p\u00e9rdida de datos, baja de ventas por falta de sistema y por \u00faltimo da\u00f1os a la reputaci\u00f3n de un negocio al no poder brindar un buen servicio al cliente.<\/p>\n<p><strong>Estar protegido puede significar la continuidad del negocio.<\/strong> Los minoristas que lo est\u00e1n tienen la oportunidad de maximizar las nuevas tecnolog\u00edas y optimizar las ventas. Los requerimientos de seguridad y monitoreo remoto empiezan a obligar a las organizaciones a implementar nuevas estrategias para la gesti\u00f3n de energ\u00eda en estos nuevos entornos.<\/p>\n<p><strong>Los productos de <a href=\"https:\/\/boletin.com.mx\/videovigilancia-y-seguridad-ti\/eaton-anuncia-ups-dx-lan-disenado-para-la-nueva-normalidad\/\">Eaton<\/a> de energ\u00eda de respaldo proporcionan una propuesta de valor confiable para mantener su negocio funcionando. Administrar este entorno requiere cuidado y planificaci\u00f3n.<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>El retail cada d\u00eda se benefician m\u00e1s de las ventas en l\u00ednea y ante los retos de COVID-19, el e-Commerce ofrece una ventana virtual que hay que proteger.<\/p>\n","protected":false},"author":4,"featured_media":39421,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[72,29,62],"tags":[376,55,377,192],"class_list":["post-39420","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-industria-tic","category-tecnologias","category-videovigilancia-y-seguridad-ti","tag-eaton","tag-electronica-de-consumo","tag-energia","tag-retail"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>El retail tambi\u00e9n protege la energ\u00eda de su infraestructura - 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